Global Inc Marketing

Global Champagne Market Report: 2011 Edition – Market Analysis Report

Aarkstore.com announce a new report through its vast collection of market research report :

http://www.aarkstore.com/reports/Global-Champagne-Market-Report-2011-Edition-136345.html

Champagne is often associated with luxury and celebratory occasions. This beverage category has long been observed, thriving in times of economic boom while the sales decline during times of recession. Currently, the global market for champagne is on the path to recovery after suffering two years of decline due to severe global economic downturn. The global champagne shipments registered approximately 7.5% growth in 2010 over 2009 in the light of strengthening economic fundamentals.

The industrys core markets, France, the UK and the US, collectively accounted for more than two-thirds of the global volumes in 2010. France is the largest exporter of champagne; however the countrys leading position was challenged due to recent worldwide economic recession, when sales plummeted for two years in a row, that is, in 2008 and 2009. The drop was particularly acute in Frances two biggest export markets, UK and the US. Later as the demand increased in response to rising incomes and improving consumer confidence, the leading champagne markets managed to reassert their position.

The recent trends seen in the industry include particularly the environmental programs initiated by CIVC, such as transforming the biomass wood waste into renewable source of energy, and introduction of lightweight champagne bottles helping to reduce carbon emissions. The factors that will drive the global champagne market towards growth in the coming years mainly include growth in luxury goods market, increase in worldwide wine consumption, rising incomes, and overall improving economic fundamentals. However, the recent and sudden recovery in the market has left the champagne houses short of stock which might pose a serious threat to the industry in the coming years.

The industry is characterized by intense market competition with numerous global and regional players operating in the market. The leading champagne manufacturing companies include LVMH Moët Hennessy Louis Vuitton, Vranken-Pommery, Lanson-BCC, and Laurent Perrier, among others.

The current report analyzes the global champagne market, with focus on France, the US, UK and Australia. In addition to providing a competitive landscape of the market, the report also profiles the major champagne houses. Further, it analyzes the major developments, growth drivers and issues that have taken place in the champagne market.

By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.

Table of Contents :
1. Overview

1.1 The Champagne Appellation
1.2 Methods of Production for Sparkling wine/Champagne
1.3 Champagne Producers
1.4 Grape Varieties Used in the Production of Champagne
1.5 Champagne Types

2. Champagne Market Structure

2.1 Global Market

Market Size by Volume
Market Size by Value
Geographical Breakdown

2.2 Major Champagne Markets

2.2.1 France

Overview
Market Size
Export Statistics

2.2.2 The United States

Overview
Market Size
Export Statistics

2.2.3 United Kingdom

Overview
Market Size

2.2.4 Australia

Overview
Market Size

3. Market Dynamics of Champagne Market

3.1 Trends & Developments

3.1.1 Recycling Initiatives in Champagne
3.1.2 New Lightweight Bottles for Champagne
3.1.3 Australia Banned from Labeling Wines Champagne

3.2 Growth Drivers

3.2.1 Growth in World GDP
3.2.2 Growth in Luxury Goods Market

3.3 Challenges

3.3.1 Deep Discounting of Prices by the Champagne Producers
3.3.2 Champagne Supply Shortage

4. Champagne Market – Competitive Scenario

Competitive Overview
Volume Comparison

5. Company Profiles

5.1 LVMH (Moët Hennessy Louis Vuitton)

Company Overview
Key Financials
Business Strategies

5.2 Lanson-BCC

Company Overview
Key Financials
Business Strategies

5.3 Vranken-Pommery Monopole SA

Company Overview
Key Financials
Business Strategies

About the Author

We specialize in providing online market business information on market research reports, books, magazines, conference booking at competitive prices, and strive to provide excellent and innovative service to our customers.

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